Setting up

After a few hour drive we arrived in the sunny, yet cold Kortrijk. We very much wanted a stand with 3 open sides big enough to showcase all our brands, therefore we were placed in the later added hall 6. Different from our last fair, Dibevo in Rijswijk (NL), we chose to bring our own brand new stand to Anido, Kortrijk (BE), this year; a black mini truss system. Bianca was able to set up the entire stand by herself, her skills combined with this practical system make it a great frame-system for our booth.

Kortrijk Xpo 2018 Hall 6

We brought our own lights, and after installing all 20 we came to the conclusion the light was not “warm enough” and made us look like we are in a laboratory area. Luckily we got help from the Electronic-guys of Kortrijk Expo who were able to turn our booth into a beautiful lit area with the addition of some “warm light rails”. What a big difference good lighting makes, this is something we will strive to improve for the future.

Mr.Tails at Anido 2018

Customer = Key

After multiple days of setting up, we are finally ready to welcome the public. Happy customers and clients is what we strive for. How amazing it is that our loyal retailers come to visit us at Anido. In addition the great responses from new retailers and prospects make this a fair to remember.

Mr.Tails team Anido 2018

New @ Anido

The input from our side were the Churpi Himalayan Dog Snacks and our Gold Paw Series Stretch Fleeces.

New Products Mr.Tails Anido 2018

By Brand

Churpi Himalayan Dog Snack: Introducing Display. We have introduced a mini and medium display to our marketing material for retailers. This is available for order in your retail environment by brand when you log in.
Gold Paw Series: Introducing the Sun Shield Tee. We have already big success with the Stretch Fleece items (Stretch Fleece, Double Fleece & Portland Pullover) and Rain Paw, therefore we introduce one more style for the summer time: UV and heath blocking Sun Shield Tee.
Snoozer Pet Products: The Cozy Cave remains to be an eye catcher, this fair we also offered many more options in our carseats product range.
Petwinery: Champagne, Wine, Martini and Bear for your cat or dog. For the non-alcoholic drinkers we have introduced the Teas as well now.
Ruggable: Have you tried our washable rugs yet? Many options, colors and sizes are avaible. Try this for in-store or add to your retail offer.
Collar Company: Puller, Liker and Flyber are made by Collar Company. One of our contacts, Yulia, came to visit us this time and presented some of their other product ranges which are available directly via them.

Where to next:

During Anido we have had so many nice conversations with co-exhibitors and customers. Many of our customers ask us what will be your next brand to add. We told ourselves, before visiting Anido, we would focus on our current brand range. But as you know, Mr.Tails is always on a hunt; therefore we will visit Global Pet Expo in Orlando again this year.

Next fair:

During Anido 2018, we have set up our new stand for the first time, and with big success. For Interzoo 2018, we will have an even bigger stand so we are able to show more products. As this system is modular, we are able to shape it into any size we like. We are super excited to welcome you in our booth in hall 9 at Nurnberg during 8th-11th of May.

Where to eat:

Café Rouge: Cozy dining with beautiful view on the church.
Gust: delicious meals with a gastronomic twist.
Nude: shared dining in an all pink environment.
Maddox: fresh food in a modern feel restaurant.
Paul’s Burger Boutique: have not tried this yet, but according to Ruben (organisation of Anido) this is supposed to be the best place to get a (vegetarian) burger in town.